AI Enhancements turn the product photos already in your catalogue into better ad creative — automatically, across the whole catalogue, with no designer and no photo studio.
Background Removal
One of them works on TikTok today: Background Removal. It cuts your product out of its original photo and places it on a clean, consistent background, so a catalogue shot over months by different people still looks like one brand in your ads.
New to AI Enhancements? Read Getting Started with AI Enhancements first — it covers what they do, how credits work and how to keep an eye on what is being generated. Everything below is what applies specifically to TikTok.
How to use Background Removal on TikTok
You switch it on inside the template you already use for your TikTok ads — there is no separate AI setting for TikTok. Once it is on, it applies to every product that template runs on.
Open the template you use for TikTok in the Image Template Editor.
Switch on Background Removal in the AI tab.
Save the template and apply it to your TikTok ads as usual.
Full guide: Getting Started with AI Enhancements
What it costs
1 credit per image, drawn from the same AI credit balance you use on every other channel. Previews are free, and an image shared by several product variants is only charged once.
Until a product's enhanced image is ready, your ad keeps running with the plain product image. Nothing stops delivering while you wait.
Generated images can be reviewed, approved or rejected on the AI Enhancements page, the same as on any other channel.
What is not available on TikTok yet
AI Creative Studio — Background Generation and Virtual Photoshoot — cannot be used with TikTok catalogues. Both are Meta-only for now, and we have no date to give you.