Intro
Proper integration setup of your product data is crucial for being able to create actionable insights of your product performance. Optimizing product performance requires product-level data.
Product-level data sets are taken from:
Connected accounts
Catalogs on the market
The full process of connecting data to the ROIH platform, downloading data, cleaning, storing, and connecting with product information is covered in this documentation so you can get the full picture about your product performance across all advertising channels.
Integration Basics
The procedures of connecting your data and assets to the ROIH platform in order to enable product performance management functionality are summarized below:
Create a market
Connect selected accounts, profiles, catalogs, data sources, etc to the market
Create a product inventory
Connect the products in the inventory with performance data (all data connected to the market must be connected to the inventory as well)
Connect the data about spend and the data about revenue (and/or whichever metrics are in accordance with your business goals, such as profit)
Validate the quality of the integration data set
Markets and Assets
Learn how to navigate the Markets and Assets menu.
Product Data
Learn about Product Attributes and how to customize your individual setup.
Product Inventory and Hierarchy Level
Learn the intricacies of the Product Inventory and how to properly calibrate your product feed with sufficient product granularity.
Healthy Data
Learn how to get good results from good inputs by monitoring your Data Health.